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/ By Chris Kay

8 Undeniable Tips To Keep Customers For Life- Brian Tracy Review

What is a company without customers? (Some would say that would be called a big fail). Customers are the most important aspect in running a company. They make the company stay successful and stay open. However, getting and keeping customers isn’t always easy.   Brian Tracy wrote a blog on how to keep customers for life. His tips are some of the best I have ever read. These are all tips each business can benefit from. Brian says, “Your goal must be to develop long-term customer relationships and then hold on to them in the face of ever more aggressive…

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/ By Chris Kay

Blue Global Media Gives To Phoenix Children’s Hospital

SCOTTSDALE, Ariz., Jan. 28, 2016 /PRNewswire/ — “Phoenix Children’s Hospital has provided hope, healing, and the best healthcare for children since it was born in 1983, and has grown to become one of the largest children’s hospitals in the country.” Phoenix Children’s Hospital gives many options for donation. They offer money contribution programs, volunteer opportunities, corporate programs, toy donations, and you can even buy children’s artwork. It is great that they have so many options for the community to get involved. Chris Kay, CEO of Blue Global Media has recently donated several toys for the children. ” Money is nice to give,…

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/ By Chris Kay

The Struggles Of First Time Business Owners

I’m a big fan of small business ownership. I think it’s the backbone of American innovation. But to be successful, you first have to have the courage to go for it. – Bill Rancic   Starting a business is one of the most exciting and daunting experiences a person can undertake. It is both thrilling and potentially soul crushing at the same time. There is the feeling that tomorrow will bring endless possibilities but also potentially disastrous ruin. Most small businesses fail within a few years but this cold reality does not outweigh the immense potential that a new venture…

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/ By Chris Kay

New Ways to Expand Your Market Share with Prospecting

No matter how successful you are as a business owner, you’re always going to face an urgent need to uncover new opportunities. Passive “farming” sales strategies are not as viable as they used to be; instead, you must focus on prospecting—but with a twist. Here are five fresh strategies you can put into action today to attack new markets and skyrocket your revenue.   Get Personal. Thanks to today’s highly social marketing methods, your business can foster and develop many one-to-one client relationships. It’s imperative that you engage in these customer conversations—because one long-held principle is still true: On average, less than 25 percent of leads are never contacted. You should be snapping up the prospects being overlooked by your…

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/ By Chris Kay

Five Essentials of World-Class Marketing

By Tony Robbins What do customers get from you, and what do they get from your competitor? This is the essence of the customer experience, and it’s what differentiates your business. The better you are at shaping that experience, the greater your reach—and your profits.   Force # 3 of the 7 Forces of Business Mastery is World-Class Marketing. Fundamentally, it requires knowing: Who your customers are, and what they want and need How to tell your core story in a way that compels them to buy Everything there is to know about your product or service, so you can…

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/ By Chris Kay

Happy Employees, Happy Workplace

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“Appreciation is a source of inspiration that refills people’s work ethic gas tanks.” Rory Vaden   Having a business with no employees is like having a bike with no bike chain, you have almost everything but your missing the part to make it work. Employees are the most valuable assets to any successful business. We need to take the time to make sure we appreciate the hard work they put in.   Chris Kay, Founder of Blue Global Media strives to make time for each of his employees. “ Showing a little appreciation can go a long way, my employees…

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/ By Chris Kay

7 Wise Money Moves From Warren Buffett, Tony Robbins, and Other Experts

Want to end 2016 with more money than you started it with? Here’s how.   Will 2016 be the year you start building real wealth? It can be if you set your mind to it. Every year, the personal finance site GOBankingRates asks the world’s most famous financial experts for their tips for the coming year. Here are some of the best–which you can do no matter how much or how little money you have at the moment. Follow this advice and you’ll end 2016 with more money in the bank (or investments) than you have now. These are the seven best tips from the…

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/ By Chris Kay

Understanding Interest and APR

  APR (Annual Percentage Rate) and Interest are all part of the banking or finance industry and affect consumers, sometimes, without their knowledge. Consumers should have a clear understanding of these terms to know how their credit is affected and how much money they are actually paying their creditor on borrowed funds. Complex financial jargon is typically hard to understand to the average consumer, but it is important to understand industry terms for the benefit of the consumer. This understanding will assist them in making positive financial and credit decisions in the future. For example, first time home or car…

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/ By Chris Kay

Evette Cecena Promoted to VP of Marketing at Blue Global Media

Positions company to continue as a leader in the online lead generation space. SCOTTSDALE, Ariz., Sept. 14, 2015 /PRNewswire/ — Blue Global Media, a Scottsdale-based online financial services company, is pleased to announce the promotion of Evette Cecena to VP of marketing. Cecena has been with the organization for nearly four years, where she has served as a senior PPC (pay per click) specialist and most recently, as the conversions and marketing director. For more than 10 years, Blue Global Media has operated a worldwide loan marketplace where borrowers of non-traditional financial products and lenders are matched together through a first-of-its-kind global platform. In her new…

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