This morning kicked off the first day of the first Affiliate Management Days conference and the opening speaker did not dissappoint. Tim Ash delivered a poignant session on the “7 Deadly Sins of Landing Page Design.” These are a quick collection of notes. Please stay tuned for a more tailored and in-depth post on this Read more…
This week the Blue Global Media team will be at Affiliate Management Days in San Francisco, CA. We are always seeking to make our network the best in the business and we know this conference will help push us to the next level in affiliate support. If you’re going to be there, come say “Hi.” Read more…
A common criticism of the affiliate marketing industry is that many players in the industry are just stuck in their ways, and are slow to adopt new trends. When it comes to inbound marketing tactics, those who are slow to adopt wonder what justifies adopting this new strategy and abandoning their old marketing routine. When Read more…
Now that the dust has settled on the new Facebook Timeline for pages and we’re all moving past anger and on to acceptance we would like to highlight a few ways businesses can leverage the change. Sure, things aren’t what they used to be. No more segmenting fans and non-fans. No “Like Us” incentives on Read more…
Landing yourself a spot as a guest blogger, whether it’s a one-time post or as a recurring contributor, has some radical benefits for your business efforts. The catch is, many marketers don’t know how to go about landing that first guest blogging spot. All in all, it’s not rocket science. But there is certain method Read more…
It’s no real secret that marketing and advertising is not Facebook’s strong suit. These technical innovators are good at a lot of things, but as the talk around their upcoming IPO suggests, adequately monetizing their own platform isn’t one of them. It was fine for them to have that deficiency as long as other marketers Read more…
Though it doesn’t have the appeal of social media, video marketing and other forms of traffic generation, email marketing remains a bedrock of affiliate marketing. And for those who use it successfully, it can be one of the best ways to run traffic on a mass scale. There’s no magic formula to email marketing success, Read more…
As some may find it hard to believe, there are some businesses out there who continue to have trouble engaging with consumers on social media networks like Facebook. In their awkward attempt at forging a connection with their target audiences, many B2B companies are simply lost in the social media shuffle. Target Practice Facebook is Read more…
