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/ By Chris Kay

Arizona Small Business, Blue Global Media, Offers Corporate Benefits and More

SCOTTSDALE, Ariz., July 2, 2015 /PRNewswire/ — Employees at Blue Global Media, an online marketing and lead generation company based in Scottsdale, Arizona, get the best of both worlds: a small business with an entrepreneurial spirit paired with exceptional benefits that are in line with those offered at large corporations. Blue Global Media, which operates a proprietary worldwide loan marketplace where borrowers and lenders connect, is led by CEO and founder, Chris Kay. Team members collaborate to manage and enhance this first-of-its-kind global platform that matches people with non-traditional loan and investment opportunities. Offering benefits that rival corporate employers while…

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/ By Chris Kay

Mistakes Affiliate Marketers Should Avoid

There is a perception that becoming an affiliate marketer can mean a lot of money with little effort. This viewpoint has lured many to try affiliate marketing and then soon quit, due to a lot of disappointment and little else to show for all the time invested. However, there are others who have found that becoming an affiliate marketer was the perfect fit. Often the difference between being successful, or dropping out, is avoiding the following mistakes. Lack of focus. You can’t be all things to all people, but there is a temptation to start your affiliate program with too…

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/ By Chris Kay

7 Ways To Generate Leads On LinkedIn

If Facebook is the corner coffee shop where everyone comes to socialize, then LinkedIn is the trade show where people come to network and promote business. Like a trade show, all booths are not the same. There are the usual setups that seem to make the statement “we are still here, doing the same thing that we’ve always done.” People may stop by out of courtesy, or to renew an old acquaintance, but very little traffic is generated by their presence. By contrast, we’ve all seen the dynamic, exciting booths that are attracting all sorts of traffic and interest. That is…

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/ By Chris Kay

Blue Global Media’s Latest Hire Helps Steer Data-Driven Business Decisions

New Data Analyst provides high-level analytics to identify improvements and opportunities SCOTTSDALE, Ariz., June 26, 2015 /PRNewswire/ — Ludovick Bancod, a data analyst and data warehousing specialist with extensive experience, recently joined the team as Data Analyst at Blue Global Media, a Scottsdale-based online financial services company. He is tasked with providing high-level analytics that will help drive business results through the use of real-time data related to the company’s proprietary lead system. Bancod is now part of a team with significant experience in Internet marketing. For more than a decade, Blue Global Media has operated a worldwide loan marketplace where…

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/ By Chris Kay

Blue Global Media Falls Right in Line With Arizona’s Best Companies

Company offers similar benefits and culture as CareerBuilder’s 2015 Top Companies to Work For in Arizona SCOTTSDALE, Ariz., June 24, 2015 /PRNewswire/ — A strong company culture, engaged, dedicated employees, outstanding benefits — these are just a few of the qualities found across the board in the list of CareerBuilder’s 2015 Top Companies to Work For in Arizona. Blue Global Media, an online marketing and lead generation company based in Scottsdale, Arizona exhibits the same traits that make it one of the best places to work in the Valley. The team at Blue Global Media has more than 200 years of…

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/ By Chris Kay

How To Generate Revenue When No One Knows Your Brand

Any company knows that building a brand is a difficult, yet necessary process. How do you grab and keep consumer attention? Plus, people are forgetful and easily can forget about your brand or get distracted with other companies seeking their attention. Here are some key tips to help you with lead generation and building a brand that will get attention. Start with lead generation services. Even companies focused on lead generation have to start somewhere and humbly admit to using their competitors to build their own leads. These services are incredibly helpful for all businesses. Purchasing a lead can be…

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/ By Chris Kay

Best Practices To Create A Compelling Affiliate Marketing Site

A compelling affiliate marketing site that showcases the product or service you are marketing can be a huge benefit to helping your business grow. If you are starting with one product or a small selection, you will want to create a unique affiliate marketing site that will help consumers and prospective customers find the items they specifically want. Here are some primary ways to develop a unique affiliate marketing site. Share information on a single product. Prospective customers are curious about a product or service, but need a site that will clearly explain the details and opportunity in purchasing it….

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/ By Chris Kay

Blue Global Media Attends Ad:Tech and Introduces New Take on Affiliate Marketing

San Francisco conference gives company representatives chance to shine in area of expertise and offer advice for successful affiliate marketing program SCOTTSDALE, Ariz., June 17, 2015 /PRNewswire/ —  Representatives from Scottsdale, Arizona-based online marketing company Blue Global Media attended the recent Ad:Tech conference in San Francisco, sharing what they have learned about successful affiliate marketing and how businesses can make a modern affiliate marketing strategy work for them. Ad:Tech is a global conference and exhibition where tastemakers from the marketing, technology and media communities converge to share new ways of thinking, build strong relationships and define new strategies that will address…

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/ By Chris Kay

Steps to Generate Leads Through Social Media

Small businesses can have strong lead generation programs in place, if they have a firm grasp on how to use social media to their advantage. The best known social media platforms are Facebook, Twitter, Pinterest and Instagram. Some businesses use social media by spending their time creating posts for frequent distribution. Others use their social media business accounts to increase followers and communication. Both are important, and though they don’t automatically translate into leads, consumers will become more aware of your brand through an effective social media strategy. Identify your target. Know your audience before you get started. You will…

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