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/ By Chris Kay

Blue Global Media Launches Newly Refreshed Website

SCOTTSDALE, Ariz., June 9, 2015 /PRNewswire/ — Blue Global Media, based in Scottsdale, Arizona, takes the crown as the industry leader in the online loan marketplace, and they just recently launched a new website to suitably reflect their position leading the pack. The company’s tagline: “We Match People With Money” sits prominently on the home page while real-time loan matches pop up across the screen — also showcasing a visual of the globe — representing Blue Global’s ability to match lenders with loan-seekers at scale. “We felt it was important to provide business owners and investors a destination to find…

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/ By Chris Kay

Blue Global Media is One of the Largest Originators of Digital Loan Applications for: Consumer Loans, Business Loans, and Mortgage Loans

Here is how it works at Blue Global: We Match People With Money.   Blue Global is a Loan Application Marketplace: We Match People with Money by offering Digital Loan Applications for Business Loans, Consumer Loans & Mortgage Loans. Our Platform is a suite of financial websites and mobile apps that collect Loan Applications. The Blue Global algorithm matches people with the money they need by presenting loan applications in real-time to lenders in our database.   Blue Global offers our Traffic Partners the highest levels of: ROI, Offer Conversion, Stability, Consistency, Compliance, and Transparency in Industry. Blue Global is…

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/ By Chris Kay

Will Online Lending Continue To Be Mainstream?

Not long ago, consumers used to do most of their buying offline through agents who would do the research for them and streamline their purchasing. Yet, in more recent years, or at least the last decade, most buying behavior occurs online as consumers rely less on a middleman to obtain services or products, but do the research on their own. The same is true for online lending. Many people are more interested in the self-service model, rather than going through a traditional bank. Therefore, they move through online lending. Why? Online lending is more efficient and easier for obtaining a…

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/ By Chris Kay

Recent Hire Helps Manage Overhaul of Blue Global’s Compliance Program

Renewed program set forth to ensure the highest standards of corporate conduct and ethics Scottsdale, Arizona (PRWEB) June 05, 2015 Earlier this year, Carol Flynn Taylor, a seasoned compliance officer, joined the team at Blue Global Media, a Scottsdale-based online financial services company. Since starting her new position, Carol has helped in a complete overhaul of the companies compliance program. Across the country, online lending is experiencing increased scrutiny by government agencies, with potentially significant fines for noncompliance. Motivated by the desire to help protect consumers, Blue Global Media is raising the bar to demonstrate their dedication to integrity and…

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/ By Chris Kay

Affiliates Are Learning To Work With Demand Generation

Marketing is always in need of new ways to create demand for products and services. How do you connect with customers? Do you know what they like and what grabs their attention? The landscape is always changing and there are certain tools you can use to help optimize your affiliate marketing program. Nowadays companies are learning to market using demand generation. This requires the ability to drive awareness of a product or service and implements several tools found in marketing. This generation relies on lead generation to move marketing efforts forward. Affiliate marketing has a main role in demand generation…

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/ By Chris Kay

Blue Global Media Survives Online Lending Changes by Staying Ahead of the Game

SCOTTSDALE, Ariz., June 4, 2015 /PRNewswire/ — Scottsdale-based consumer loan lead generation company, Blue Global Media, fares well over competitors despite recent changes in the online loan marketplace. While banks continue to hold the largest share of the market, online lending companies – both peer-to-peer and lender-agnostic business models – are increasing their consumer reach by providing a simpler way for small businesses to obtain needed capital. As online lending continues to grow rapidly, various online lenders strive to keep up with the progression. “It starts and ends with the customer relationship,” said Chris Kay, CEO and Founder of Blue Global…

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/ By Chris Kay

What Can Affiliates Learn From the Pinterest Ban?

Pinterest has become a huge social media platform in a short amount of time with its endless posts of fashion, do-it-yourself projects, food photos, and décor. This has made many affiliates flock to Pinterest as a main source to monetize their business. However, Pinterest decided earlier this year to get rid of affiliate networks, leaving those that rely on this social network for their ads scrambling to find another way to share their message and products. Overnight, Pinterest automatically removed all affiliate links, redirects, and trackers. This wasn’t the first time that Pinterest issued a ban on specific affiliate networks,…

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/ By Chris Kay

Is Online Lending Better For Young Small Companies?

While banks were tightening up their underwriting criteria and smaller community banks were disappearing during the last recession, a new phenomenon of online lending appeared on the scene. It didn’t initially gain much attention, but when a private online lender went public last year with a $9 billion valuation, the word was out. This marketplace had provided a solution for the millions of entrepreneurs who were long on ideas and short on capital – an opportunity to move forward now instead of waiting for traditional lenders to approve a loan. The question that any entrepreneur should ask themselves before entering…

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/ By Chris Kay

How A Decline in Community Banks Is Affecting Borrowers

In more recent time, there has been a decline in community banks — a 41 percent drop between 2007 and 2013. This has been challenging for small business owners who rely on small community banks for business loans. The reason there has been a decline may be traced back to the Dodd-Frank Act that was passed in 2010. Since this time, the decline in community banks has more than doubled. It has also brought community banks to a halt when it comes to the creation of a new local bank. The Dodd-Frank Act increased regulatory restrictions by one-third forcing community…

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